Two shocking “gut-punches” you can use for life-long happiness.

true crime stories dateline morrison

My wife hates that I have an affinity for watching and reading about true crime stories. Turns out I’m not alone. Anyway, there’s an odd reason I’m hooked on watching murder documentaries, and they lead to the two strategies I use to continually be happy and raise my baseline for happiness. No, I don’t have …

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Discipline: Go from Dummy to Expert in a Matter of Months…

purpose vs pleasure

Imagine having a map to buried treasure, a journey that can change your life in unimaginable magnitude. And yet, after close examination of the map, you decide to sit home and do nothing because the journey looks difficult, or the journey doesn’t come with a mentor that will hold your hand.’ This scenario best describes …

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Fact: Your system is more important than your effort.

The most important concept for obtaining financial freedom has nothing to do with your effort. Take note as I tweeted this, posted it in the Telegram Group, the forum, and here as the newsletter. Let me repeat: YOUR SYSTEM is more important than your EFFORT. I realize that might be controversial, but it isn’t when …

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5 Crucial Life Lessons that Could Save or Make You Millions.

Art masterpiece

If you liked my rewrite of the old “Mexican Fisherman” parable, (The Mexican Fisherman has Filed for Bankruptcy) you’ll like this rewrite.  It has 5 crucial life lessons that could save, or make you millions. Here it is: A grandmother congratulated her granddaughter on graduating college. She told her, “I want to give you a …

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The Mexican Fisherman Story and What Really Happened Later…

Beware of romanticized parables that convince you to adopt a dangerous financial strategy devoid of any reality in today’s world. One such story is the “Mexican Fisherman” parable I scrutinized in Unscripted over 5 years ago. Today, this parable is being enthusiastically circulated around the web as some modern “lifestyle doctrine” you should adopt without …

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How a simple $2 “life-hack” can make the difference between health or wealth.

notebook

I had this nagging itch on the instep of my foot a couple months ago. It got so bad that it started affecting my sleep and work. I scratched the hell out of it to the point it got calloused. Still, the itch remained and continued for months. After trying the usual modalities to rid …

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One life metaphor everyone needs to hear…

My stepson never cared about financial freedom or wealth until he started getting up at 6AM and working Monday through Friday. Now all of a sudden, he’s interested in his step-dad’s advice. After several conversations and strategy pow-wows, he’s devised a Fastlane plan. This is a great start. However, there’s one big problem, a problem …

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The most effective conversion tactic. Period.

true class shirt

When I was younger, I was fascinated with infomercial marketing. Back then (pre-internet), infomercials were a Fastlane, a great way to create asymmetric returns. As I studied the successful companies in this medium, I discovered their products all had one common denominator:  The product not only had to solve a specific problem, the product had …

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The Costanza Principle: The Secret to Your Best Life?

George Costanza

The other night I watched a basketball game on a major network, and I couldn’t help but notice something during the commercial breaks: One after another, every advertisement was for a product or service that I would never buy. Each commercial targeted the cultural majority, a Scripted populous seeking an escape, an easy button, or …

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